The Great Penguin Sweater Fiasco | Giant Flightless Birds

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The Great Penguin Sweater Fiasco | Giant Flightless Birds

A few days ago I post a story about penguin sweaters….below is an excerpt from a new article. There is a link below to the full article but this is it is a nutshell:

“Hundreds of sweaters started flooding in, far outnumbering the rescued penguins. Skeinz was contacted by local and international media wanting pictures of cute penguins in sweaters. The organizer’s holiday coincided with a long weekend, so there was another delay in shutting down the campaign. But by now the horse had bolted, as the online newsletter content remained unchanged and was easy enough to copy and paste into emails; the penguin sweaters had gone viral.

And by now it turned out that none—not one—of the sweaters was actually used. The rescued penguins were being kept in warm water and recovering under heat lamps, much less stressful for wild birds than dressing them in a cute knitted sweater. Nobody seems to have asked the vets and rescue workers if they in fact needed penguin sweaters, and those interviewed seemed a bit surprised by the international knitting effort.

The end result is that “hundreds, possibly thousands” of unneeded sweaters will continue arriving at Skeinz. The organizer claimed, “the sweaters were a way for people to help, even if they weren’t going to be used.” Apparently the sweaters will be sent to a conservation group in Australia, though with crates of penguin jumpers already in storage it’s hard to see when they’ll ever be needed; some might be sold for unspecified fund-raising purposes. It all seems like rather a poor use of thousands of hours of volunteer effort: the knitters would have made more of a difference supplying gloves and hats for the volunteer clean-up crew, or donating a few dollars to Greenpeace, or writing to their MP with their views on maritime safety or offshore oil drilling. Knitters didn’t sign up to make sweaters for sale; they made them for penguins.”

via The Great Penguin Sweater Fiasco | Giant Flightless Birds.

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